We have been collecting, measuring, and interpreting thousands of benchmarks for over 30 years, so we feel qualified to speak on this topic. We have seen the good, the bad, and the ugly of benchmarking and can empathize with those who shun it. Yet, we have found benchmarking to be the undeniable X-Factor for uncovering … Continue reading Why Do We Believe in Some Benchmarks and Disbelieve Others?